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IN THIS ISSUE
Newsletter Sponsors
A Note from the Editor
Campus Recruiting Update
Special Trials and Discounts For Members
Today's Recruiting News Headlines
Featured Recruiting Jobs
Polls and Trends
Weekly Recruiting
Tip:
The
Ever-Changing Landscape of Recruiting Technology
Recruiting Bookmarks
Upcoming Conferences
Site Of The Week -
Economic
Research Institute
Final Note
________________________
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A Note From The Editor
Recruiter.com
is publishing The Top 100 Most Influential People in the
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Campus Recruiting
Update
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________________________
Today's Recruiting News Headlines
Today's recruiting and HR headlines can be viewed at www.recruitersnetwork.com/dailynews.htm.
Fewer
HR jobs, but don't despair - Expatica.com
SBC
plans 5,000 jobs cuts - Zdnet.com
Job
Market Expected To Improve -
CBS News
________________________
Featured Recruiting
Jobs
This section highlights
several recruiting related positions recently posted on JobsinRecruiting.com. To view all jobs or to register
a
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1. Director
- Staffing - Microsoft
2. Human
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Looking to recruit
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________________________
Polls and Trends
View and participate in this month poll at
http://www.recruitersnetwork.com/poll/index.htm.
In
2002, is your company utilizing Internet Recruiting more
or less than last year?
Yes
- 56% (224 Respondents)
No - 25% (100 Respondents)
Same - 19% (76 Respondents)
Trend Watch is sponsored
and provided by iLogos,
a division of Recruitsoft.
Click
here for a complete archive.
________________________
The
Ever-Changing Landscape of Recruiting Technology
Karen
Osofsky
The business and economic
uncertainties of 2001 resulted in many companies
choosing to delay their investment in recruiting
technology. It wasn't uncommon for projects to come to a
halt midway through the vendor analysis process. But now
that 2002 is well underway, budgets are opening up and
the vendor selection task forces are beginning to
assemble.
For companies that
started the process last year and think that they can
just pick up where they left off, you need to think
again. Your purchasing budgets may have been put on
hold, but the vendors did not stop making improvements,
adding new features, building alliances, and
consolidating. Features that were not offered six months
ago are now an integral part of some vendors' packages.
Cumbersome processes have been revamped to make them
more user friendly. "Add-on" features are
becoming more the norm than the exception.
What does this all mean
for you? It's time to go back and re-evaluate vendors
that you may have eliminated in the first half of 2001.
It's also time to take a closer look at the vendors that
you are currently considering. Has anything changed in
the last six months that you are unaware of?
Here are a few ideas to
consider as you start your 2002 vendor selection
process.
Reevaluate Eliminated
Vendors
Go back to your list of
vendors and reconsider those you really liked but
eliminated because they either did not offer a feature
you needed, had processes that were too cumbersome, or
offered a pricing model that didn't work for your
company. Chances are these vendors have added those
needed features, revamped their processes, or changed
their pricing model.
Don't be afraid to
consider vendors that you don't hear as much about
publicly. Some of the best, most flexible pieces of
software are developed by little known vendors. Many are
the result of collaborations between really talented
software developers and recruiters, and chose to invest
their money in technology and not in large-ad campaigns.
That isn't to say that you should consider every vendor.
However, if you have heard some good things about a
vendor but haven't seen lots of advertising, consider
giving them a chance to demo their systems. You may be
very pleasantly surprised.
Consider priorities for
today's and tomorrow's needs. Consider what you want
today and what you think you may want in six months or a
year. Evaluate vendors not only on what they can deliver
today, but on what they are planning for the future.
Don't accept lip service.
Do appropriate due diligence. What has their history
been on delivering promised upgrades? Has there been
recent turnover in their technology development group?
Has the turnover resulted in a stronger or weaker
technical organization?
Understand Vendor
Alliances
Companies are beginning
to recognize the value of having such features as
employee referral program management software, job
launching software, and more advanced candidate
screening and testing tools incorporated into a
candidate management system. While some vendors have
chosen to develop these features internally, many do not
have the technical bandwidth or investment capital to do
so as quickly as is necessary to respond to market
requests. These vendors tend to establish alliances with
software companies that specialize in these add-on
features.
These alliances typically
create a "win-win-win" situation: for the
add-on vendor, the primary vendor, and you. However, as
the industry landscape changes, the nature of these
alliances may change as well, possibly leaving you on
the bad end of a deal. As long as you ask the right
questions and build in solid contract terms, you should
be fine.
I am a strong advocate of
these types of vendor alliances. Why reinvent the wheel?
If another software company develops a great feature
that can be added on to a vendor's current software
without integration issues, then the entire marketplace
benefits from the alliance. The message here is not to
discourage you from working with ATS vendors that have
alliances for various components of their systems. It is
merely to heighten your awareness of staying abreast of
industry trends and to ask the right kinds of questions
before you sign the bottom line.
Hundreds of small
software companies have developed unique solutions to
address the varied needs of recruiting departments.
While most have developed great software tools, market
success tends to be slower without the benefit of vendor
alliances.
There are two primary
reasons for this. First, many of these small vendors
cannot afford the advertising, nor do they have a large
enough of a sales team to make a significant impact on
the market. Second, and more importantly, companies tend
to want to deal with one vendor for their entire
Candidate Management System. They want to be assured
that all features integrate properly and that any issues
can be resolved through one primary resource.
By building alliances
with primary vendors, these small software companies get
the market exposure they need; the primary vendors can
offer a suite of tools their client's want; and you only
have to deal with one primary vendor. Hence the
"win-win-win."
Sounds great, everyone is
happy — right? Most of the time, yes. However, in
today's ever-changing marketplace, there are a few
things to consider, and you need to ask the right
questions:
- What happens when
another vendor purchases your alliance vendor? Are
you covered?
- Do you stand to lose
license to software that you just spent months
integrating into your processes and training
employees to use?
- If your ATS vendor
loses access to this add-on software, are they going
to guarantee you an alternative solution in a timely
manner?
- To keep using your
add-on vendor's software, will you have to negotiate
an entirely new, and possibly unfavorable, contract
with their new owner?
Consider these as you write
contract terms.
The best ways to stay
abreast of market changes is to track press releases and
continue to read list serves like the Recruiters
Network. There are several newsletters that you can
join to stay on top of what is happening in the market.
Your PR department may already have access to paid news
feeds, so it may just be a matter of having them add
this particular market segment to the list that they
track. However you do it, it behooves you to remain
educated.
The landscape of
recruiting technology is forever changing. What was true
six months ago may not be true today. Since major
technology decisions often take months to develop, it's
critical to stay abreast of the market and to ask lots
of questions. If the decision-making process is taking a
long time in your company, it may be worthwhile to take
a step backwards midstream and re-evaluate landscape
changes. Your perfect solution may now be available.
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About the Author
Karen Osofsky, Co-Founder
and Chief Marketing Officer, is responsible for
directing all of the marketing, consulting and training
efforts for the company. Karen is an expert at helping
companies integrate marketing techniques into the
recruiting function. She authors numerous articles on
e-Recruiting Best Practices and is regularly invited to
share her knowledge as a speaker at industry events.
________________________
Recruiting Bookmarks -
Seminar Companies
________________________
Upcoming Seminars &
Conferences
Click here for schedules for upcoming conferences and
seminars.
A comprehensive list of
the upcoming HR and recruiting related conferences is
listed here!
________________________ Site
Of The Week -
Economic
Research Institute
Economic
Research Institute offers a free 30 day trial of their
salary assessor and salary survey products. Click
here to download.
________________________
Final Note
Feel swamped and overloaded at work? Each morning write
down your major goals for the day. Cross them off as you
complete them. By writing down your goals you set your
priorities. Crossing them off gives sense of
accomplishment. At the end of the day you can review your
day...you might realize you do more in a day than you
think.
________________________
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