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June 1998 Edition

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"Recruiting on the Web" is a free online resource for Human Resource Professionals. In addition, to a free electronic newsletter, we offer products and services to enhance your Internet Recruiting skills. Visit us at www.recruitersnetwork.com

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A Note from the Editor:

Welcome new Members and Subscribers. Our membership is growing exponentially, approximately 15-25 HR professionals a day. Just to reiterate our memberships and newsletter subscriptions are FREE…no hidden costs. If you like the newsletter or the service we encourage you to tell a co-worker or a friend.

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Recruiting on the Web’s Quick Tip:

The Need to Actively Recruit

By Jennifer Hicks, Intelligent Search

During his keynote presentation at Harvard University’s 2nd International Conference on Internet and Society, IBM’s CEO, Louis Gerstner, said, "There’s no opportunity to sit and wait; there is a need to set a strategy."

This makes immense sense. Other speakers at the same conference cited the lowest unemployment history in the US in 24 years. They also reported that Internet traffic doubles every 100 days.

So, although Gerstner was speaking specifically about the need for CEOs to determine their Internet strategy, think about the implications for you.

There are not too many job hunters during full employment, yet there are 600,000 unfilled IT jobs. There are thousands of recruiters hunting the same candidates. And, while hundreds of thousands of resumes sit in several thousand resume banks, more and more successful recruiters are going further in their attempts to find candidates.

So, can you afford to sit and wait?

No. Not at all.

The days of passive recruiting are over. You can’t just post available positions and do periodic collections from the resume banks. There are just too many recruiters doing the same thing and not enough viable candidates.

Follow Gerstner’s advice. Set a course, a strategy. You’ve got to find new ways to seek experienced workers, the ones who don’t plaster their resumes on the Web, the ones who don’t talk to dozens of frenetic recruiters each day.

Part of your strategy should consist of gathering all the information you can about source companies and their competitors. Find out what domains they own. Search their archives. Read their press releases and look for discussion groups where their employees hang out.

Another part of the strategy should include gathering information on Internet communities where talented, experienced people maintain virtual residences. Here, although you won’t often find resumes, you will find personal pages set up by people of passion—passion for Java, for VRML, for e-commerce, for cats. For instance, the Berkman Center for Internet and Society recently found a high school senior to serve as an intern. The kid lives in D.C. He commutes once a month. The Berkman Center found his site on the Web. He’s been designing databases (for a profit) since he was 13.

Not all of us spread our resumes around. Most of us do, though, leave myriad tracks, revealing our interests, our talents, our areas of expertise. These tracks can be found, if you take an active role and don’t sit and wait.

If you recruit people only passively and assume they will come and find you, you will be lost. You’ll miss the people-nuggets in virtual residence and you’ll miss the people they know who share their likes and dislikes.

You can’t just sit there anymore.

"ROTW" comments: Well, when everyone is done reading our newsletter, its time to get back to work…hahaha. Excellent article Jennifer. We are please to announce our newest featured writer, Jennifer Hicks. She recently joined Intelligent Search, a company and web site devote to resources for Recruiters and HR Professionals.

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RESOURCES FOR NETWORKING AND INFORMATION

Written by Gerry Crispin and Mark Mehler

http://www.careerxroads.com

(908) 821-6652

As the Industry matures, numerous resources are developing to assist recruiters and job seekers. Here’s a small sample:

The ELECTRONIC RECRUITING EXCHANGE (http://www.hrlists.com) is a forum (ListServ) for the sharing of ideas and information about recruiting on the Internet. The moderator, David Manaster (david@hrlists.com), has done an excellent job in keeping the list focused and the discussions centered on a broad range of subjects.

The WFP ELECTRONIC INSIDER (http://www.wetfeet.com/newsletter.html) is a subscription-based publication by Wet Feet Press and a great information resource for professionals in the job market. Their goal is to provide a valuable information tool designed to help you ace your interviews. View this newsletter online (our recommendation for ease of navigation), or, for an archive of our previous issues for the 1997-98 academic year visit their site. A recent issue on compensation negotiation was outstanding.

The EMA (EMPLOYMENT MANAGEMENT ASSOCIATION) BULLETIN BOARD (http://www.shrm.org) is available through the Society of Human Resource Management’s "HRTalk" option (go to SHRM’s home page and click on HRTalk). Currently, this is a traditional bulletin board approach that is limited to members of SHRM. They are considering a ListServ option this year and, in fact, SHRM’s Hi-Tech Professional Emphasis Group, is already experimenting with a member ListServ and many of the questions there involve employment issues.

 

"ROTW" comments: CareerXRoads is the author of the The 1998 Directory to the 500 Best Job, Resume and Career Management Sites on the World Wide Web. The book is never outdated because the authors e-mail regular updates. The book can be found at most major bookstores and is also showcased on our site. http://www.recruitersnetwork.com/books.htm

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This Months Newsletter is Sponsored by:

Intelligent Search http://www.intell-search.com

After we talked to the folks at Intelligent Search, we visited their site. We were quite pleased to see a site that downloads quickly and organizes its information in easy-to-understand categories. More importantly, it offers invaluable information to any recruiter interested in succeeding in today’s competitive marketplace.

Intelligent Search leaves Internet theory to those who prefer abstraction to practice. What they do is give recruiters hand-on tools - tools that make a difference in daily life.

There’s info on domain searches and why you need to know about them. They’ve reviewed the major search engines and explain which are the best tools for looking for candidates. They spend much space looking at the importance of community on the Net and show you where you’ll most likely find viable prospects. And, their desktop tools sections offers a plethora of annotated links to the tools you need each day.

In addition, Intelligent Search is launching a bi-weekly column dealing with topical tools and benchmark practices—sure to be of use to us all.

Intelligent Search understands recruiters’ needs - as well as the demands on their time. If you need one stop shopping and a way to navigate the Web, use their site. And, if you want to learn tips, techniques, and tools to make your Internet recruiting more successful, consider their Advanced Internet Recruiting Seminars.

For more information, contact Lisa Mazzilli at 888-999-8844 (Mention Recruiter's Network for special discounts and multi-day pricing)

Or for more info on the seminars and times and locations visit them at http://www.recruitersnetwork.com/seminarsairs.htm

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Final Note:

Recruiter's Network will be announcing a few new products and services coming soon! Some are even free. More details later, in the meantime…Happy Recruiting!

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All rights reserved. "Recruiting on the Web" is a free electronic publication for the HR and Staffing Industry with a circulation of over 5,000. To be featured or sponsor the newsletter please e-mail advertising@recruitersnetwork.com Or if you have a Quick Tip you would like to share e-mail us at quicktip@recruitersnetwork.com.

If you have a co-worker or friend who might be interested in our newsletter, have them email us at subscribe@recruitersnetwork or visit our home page. To unsubscribe to our free newsletter please reply to this email and type "unsubscribe" in the subject line.


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